CLOSEIT BLOG

A/B testing compares two versions of a webpage to see which performs better. Essential for data-driven decisions and optimizing user experience.

Understand Cost Per Click (CPC) or Pay-Per-Click (PPC) – an online ad billing method where you pay for each ad click.

Understand Conversion Rate vs. CTR. These crucial digital marketing metrics are key to measuring online campaign success and customer engagement.

Return on Investment (ROI) is a key metric to measure investment profitability. Learn its importance and how it's used.

Learn how AI Marketing Workflows Automation streamlines marketing, personalizes customer experiences, and improves your overall campaign performance.

Definition and Overview Customer Relationship Management (often referred to as CRM) is a broad term that primarily covers the strategies...

Lookalike Audiences find new customers similar to your best ones. Learn how they work & why they're key for targeted digital marketing.

Discover Conversational AI - the tech behind chatbots & voice assistants like Siri/Alexa. Learn how it understands and mimics human conversation.

Discover how AI enhances process optimization, boosting efficiency & reducing costs across industries. Learn the benefits of intelligent automation.

Learn what Smart Assistants like Siri & Alexa are and how these AI helpers simplify daily tasks using voice commands.